Privacy Policy

Last updated: May 17, 2026

ChefPro Appliances ("we," "us," or "our") operates the website at https://www.chefproappliances.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site, place an order, or otherwise interact with us.

Information We Collect

Information You Provide

We collect information you voluntarily provide, including:

Contact information — name, email address, phone number, and mailing address
Order information — billing and shipping addresses, product selections, and payment details
Communications — messages, inquiries, and feedback submitted through our contact forms, email, phone, or SMS
Account preferences — SMS opt-in status and communication preferences

Information Collected Automatically

When you visit our Site, we automatically collect certain information, including:

Device type, browser type, and operating system
IP address and approximate geographic location
Pages visited, time spent on pages, and navigation paths
Referring website or source

How We Use Your Information

We use the information we collect to:

Process and fulfill your orders, including shipping and delivery
Send order confirmations, shipping updates, and delivery notifications
Respond to your inquiries and provide customer support
Send promotional communications (with your consent)
Improve our website, products, and services
Detect and prevent fraud or unauthorized activity
Comply with legal obligations

Analytics

We use Google Analytics 4 to understand how visitors interact with our Site. This service collects anonymous usage data such as pages visited, time spent on the Site, and general geographic information. Google Analytics uses cookies to collect this data. You can opt out of analytics tracking through our cookie consent banner or by installing the Google Analytics Opt-out Browser Add-on.

Cookies

Our Site uses cookies and similar tracking technologies. We use:

Essential cookies — required for site functionality (shopping cart, checkout)
Performance cookies — used for analytics and site improvement
Marketing cookies — used to deliver relevant advertisements (with your consent)

You can manage your cookie preferences at any time through the cookie consent banner or your browser settings.

SMS/Text Messaging

If you opt in to receive SMS messages from ChefPro Appliances, you may receive:

Order confirmation and verification messages
Shipping and tracking updates
Delivery notifications
Order cancellation or refund notifications

Message frequency varies; approximately 4–8 messages per order depending on order status changes. Message and data rates may apply depending on your mobile carrier plan. You can opt out at any time by replying STOP to any message. Reply HELP for assistance.

Your consent to receive SMS messages is not a condition of any purchase. Your phone number will not be shared with or sold to third parties for marketing purposes.

For complete details, please review our SMS Terms & Conditions.

Payment Information

Payment transactions are processed through secure third-party payment processors (Square, Stripe, or Clover). We do not store your full credit card number, CVV, or other sensitive payment data on our servers. Payment processors handle your data in accordance with PCI DSS (Payment Card Industry Data Security Standard) requirements.

Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information with:

Service providers — companies that assist us with order fulfillment, shipping, payment processing, email delivery, and analytics, subject to confidentiality agreements
Legal requirements — when required by law, court order, or governmental regulation
Business transfers — in connection with a merger, acquisition, or sale of assets

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Order records are retained for a minimum of 7 years for tax and accounting purposes.

Data Security

We implement industry-standard security measures to protect your personal information, including encryption of data in transit (TLS/SSL), secure cloud storage, and access controls. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

Children's Privacy

Our Site and services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we learn that we have collected information from a child under 13, we will promptly delete it.

Your Rights

Depending on your location, you may have the right to:

Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of your personal information
Opt out of marketing communications
Opt out of the sale of personal information (we do not sell your data)

California Residents (CCPA/CPRA): You have the right to know what personal information we collect, request its deletion, and opt out of its sale. We do not sell personal information. To exercise your rights, contact us using the information below.

To exercise any of these rights, please contact us at sales@chefproappliances.com. We will respond to your request within 30 days.

Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies before providing any personal information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last updated" date. Your continued use of the Site after changes are posted constitutes your acceptance of the revised policy.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

ChefPro Appliances
4825 Atlanta Hwy, Alpharetta, GA 30004
Email: sales@chefproappliances.com
Phone: (770) 490-8113